Utah Video Production Blog 43: NBA Draft Scores Biggest Stats Ever On ESPN

ESPN’s exclusive coverage of the 2014 NBA draft on Thursday, June 26 snagged an average of 3.451 million viewers, making it the most-watched NBA Draft across all networks since 1995 (3.626 million) and the most-watched NBA Draft ever on ESPN. The event, which began its telecast at 7 PM ET, came in 15% better than last year’s telecast (2.999 million) in overall audience.

Additionally, the NBA Draft on WatchESPN saw 327,000 unique viewers (up 166% over last year), 6.3 million total minutes (up 12% over last year) and an average minute audience of 22,856 (up 18% over last year).

The 2014 NBA Draft on ESPN was the most-talked-about TV program on June 26, with 2.7 million tweets, according to Nielsen Social. The event was the fourth most-talked about NBA telecast of the year behind Game 5 (6.4 million), Game 1 (3.1 million), and Game 4 (2.9 million) of The Finals.

http://www.deadline.com/2014/06/ratings-rat-race-night-2-of-big-brother-tops-ny-med-returns-down-nba-draft-scores-for-espn/

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